Think, Thought, Imagine: Daily tech, media & more (1/13/16)
Quick News (read the headlines and you’re done)
Apple Watch Scooped Up Over Half The Smartwatch Market In 2015 [but still not a huge market – context: Android was 10%] - TechCrunch
G.E. Is Moving Headquarters to Boston [why interesting: it’s because they want to be more tech-focused, and recruit with that in mind] – NY Times
Code School Udacity Promises Refunds if You Don’t Get a Job [reminder: Udacity is an online school focused on coding – why interesting: a strong stance, but one that could clearly incentivize potential students] - Wired
GoPro Issues Weak Q4 Revenue Estimates, Plans to Cut 7 Percent of Workforce [they’ve been trying to pivot more into media, but they also announced their top media person was stepping down (he’s going to head up Mailchimp)] - recode
SoundCloud and Universal Music Agree to Licensing Deal [they already have deals with Warner and some independent consortiums – Sony is only major not signed – reminder: Soundcloud has around 175 million monthly users at last check] – NY Times
PewDiePie, the World’s Biggest Internet Star, Is Getting His Own Web Video Network [called Revelmode and will produce a bunch of content with PewDiePie and his friends – context: PewDiePie has a deal with Disney owned Maker, and they’ll help him build it (and get a piece of the $’s made)] - recode
Please Explain (someone's gotta do it)
U.S. Display Ad Spending to Overtake Search in 2016, Suggesting TV Budgets in Motion [nerd alert: search will grow too – banners (ugh) will still command more budgets than video and “rich media” for a while] – Ad Age
Google Maps Guesses Where You’re Headed Now [explain: you’ll get suggested routes to things you might be doing, one tap to go - the point: simplicity is desired, but to do it, you need to give companies your data – worth it?] - WSJ
Apple Steps Back From Its iAd Advertising Business [they launched in 2010, and were pretty, but were severely expensive and tightly controlled by Apple – they’re transferring the sales and management to publishers] – Buzzfeed News
Look, Listen (and um, learn)
Listen: Come Down – anderson .paak
Culture (more)
The Stanford Professor Who Pioneered Praising Kids For Effort Says We’ve Totally Missed The Point [the point: praise towards an end goal, not just praise] – Quartz
"The key to instilling a growth mindset is teaching kids that their brains are like muscles that can be strengthened through hard work and persistence. So rather than saying “Not everybody is a good at math. Just do your best,” a teacher or parent should say “When you learn how to do a new math problem, it grows your brain.” Or instead of saying “Maybe math is not one of your strengths,” a better approach is adding “yet” to the end of the sentence: “Maybe math is not one of your strengths yet.”"
Industry"ish" (we're so Hollywood)
Al Jazeera America to Shut Down in April [launched in August 2013] – NY Times
Review: HBO’s ‘Sesame Street,’ Fancy but Not Free [PBS will air the new episodes for free, but 9 months later] – NY Times
Otter Media Teams With Van Toffler, Floris Bauer For Digital-First Indie Studio [Van Toffler previously headed MTV] - tubefilter
“will develop compelling, story-driven digital content, free of constraints like form or genre, with low budgets”
Google Trends
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Lawrence Phillips – former NFL player died in prison due to apparent suicide
Powerball drawing – we’ll take a mill if you win. Cool? Cool.
One Direction – breakin’ up, or not
Hue Jackson – being hired as Cleveland Browns headcoach
Kloe Kardashian – went on Howard Stern, talked about Caitlyn Jenner and her transition
Top YouTube Videos
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Watch: Our Pick — How to drink your morning coffee in Norway by Trym Nordgaard
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